2018YEAR IN REVIEW
As we look ahead to 2019, it’s important that we reflect on how far we’ve come this year. We’ve helped pass groundbreaking laws, moved major corporations to adopt animal welfare policies, and inspired animal advocates around the world to take action. We’re entering 2019 stronger than ever with big plans to change the world for farmed animals.
From the bottom of our hearts, thank you for making all of these highlights possible.
We released eight investigations.
- Shot our first-ever investigation inside factory farms raising chickens for meat in Brazil
- Captured footage of sharks, dolphins, and other marine animals tormented in the driftnet fishing industry
- Uncovered baby chicks ground up alive at a Maple Lodge Farms hatchery in Canada
- Exposed piglets slammed headfirst into concrete at a supplier for the world’s largest meat-processing company, Brazilian company JBS
- Recorded mother pigs trapped in crates with fly-infested open wounds at six factory farms in Mexico
We made history.
Inspired voters in California to pass Prop 12, the strongest farmed animal protection law on the planet, in partnership with other animal protection organizations and coordinated a Mercy For Animals task force of over 200 volunteers to ensure passage
Secured a cage-free egg commitment from Carrefour Brazil, the country’s leading supermarket chain, that will significantly reduce suffering for millions of animals and set a precedent for other companies to follow
Secured 38 charges against Elite Farm Services, Sofina Foods, and a chairman of Elite Farm Services after a 2017 Mercy For Animals undercover exposé that revealed workers punting and throwing chickens and ripping the legs off conscious birds
We impacted laws.
- Worked with environmental groups to ban large-scale driftnets off California’s coast
- Participated in a coalition-wide effort that secured a ban on cruel cages for hens in Rhode Island
- Successfully opposed, together with other organizations, a dangerous amendment to the U.S. farm bill, which would have eliminated hundreds of state and local animal protection laws
We shared our vision of a compassionate world with millions of people.
1.7 billion
impressions of Mercy For Animals’ social media content
191.3 million
views of Mercy For Animals’ videos
71
pro-vegan op-eds and essays in mainstream media
16 million
Mercy For Animals and ChooseVeg.com blog views