OUR APPROACH
Making alternatives to animal-based meat, eggs, and dairy as attractive and accessible as possible.
Making animal products less competitive and less attractive to consumers, food producers, and policymakers.
Reducing suffering for the animals in our current food system for as long as it exists.
About us
The Mission
Mercy For Animals' mission is to end industrial animal agriculture by constructing a just and sustainable food system.
Our vision of a world where animals are respected, protected, and free drives the work we do every day.
But we can’t do it without you. See Mercy For Animals in action, and get inspired by the transformative work you make possible.
Mercy For Animals, a 501(c)(3) nonprofit organization, is highly recognized as one of the world’s most effective charities working to end the exploitation of animals for food.
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“What keeps me focused is to remember that we are their only hope.”
—Camilla, an undercover investigator in Brazil