Looking for an amazing business opportunity? If you’re vegan, it might be right in front of you… at breakfast, lunch, and dinner.
A recent article on The Guardian.com highlights the entrepreneurial prospects presented by the growing market for humane plant-based foods.
The author explains, “With a growing consumer interest in plant-based healthy eating, vegetarian and vegan options present a chance new business and competitive advantage.
With growing vegetarian populations around the world, it should come as no surprise. Earlier this year, research found that a whopping one in eight British adults now follows a vegetarian or vegan diet. In Sweden, nearly 10 percent of the country now identifies as vegetarian or vegan, and the number of vegan restaurants in Spain has doubled in recent years.
And don’t forget the historic change in the Indian city of Palitana, which has become the first all-vegetarian city in the world.
But growing vegetarian populations aren’t the only reason for this change in the market. Private investors are putting millions into food start-ups like Beyond Meat, which had Microsoft mogul Bill Gates singing its praises, or Hampton Creek Foods, which garnered the attention of Asia’s richest businessman, Li Ka-Shing, along with a $23 million dollar investment.
As the popularity of vegan foods grows, more and more delicious options are hitting store shelves all the time. But with the amazing variety of products already on the market, there’s never been a better time to ditch meat.
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