MFA volunteers in Chicago exposed thousands of festival-goers at the African Festival of the Arts to the shocking and inhumane treatment of farmed animals, and encouraged them to make a switch to a healthy and compassionate plant-based lifestyle.
Throughout the course of the festival, people packed into MFA’s “Paid-Per-View” tent to earn a dollar by watching a 4-minute segment of the eye-opening documentary Farm to Fridge. Shocked and horrified by how farmed animals are treated, many people pledged to go vegetarian on the spot, swearing never to eat animals again.
Additionally, thousands of pieces of pro-vegetarian MFA literature were distributed to people eager to learn more about the plights of farmed animals.
Inspired to set up a screening of Farm to Fridge? Check out our easy step-by-step instructions on how to set up a Paid-Per-View event, receive funding and obtain copies of Farm to Fridge and MFA’s Vegetarian Starter Kits.
