Campaign Spotlight: Vegetarian Leafleting

Nathan Runkle July 12, 2012

One of the most simple and effective ways to get active for animals this summer is through vegetarian leafleting at festivals, concerts, boardwalks, and other public places with heavy foot-traffic.

The average person eats about 50 farmed animals per year (about 27 land animals, and dozens of aquatic animals), adding up to thousands in a lifetime. Leafleting with literature on factory farming has been proven effective in inspiring new vegans and vegetarians, and convincing others to reduce their consumption of animal products. By educating the public about animals suffering on factory farms, we can inspire others to spare countless animals and ultimately create a more compassionate society.

A great thing about leafleting is the lack of preparation time required. Also, at the right time and place, just one person can hand out hundreds of brochures in less than an hour. Placing free information directly into the hands of the public embodies MFA’s core philosophy and strategies: promoting humane eating, cost-effective grassroots activism, volunteerism, and dedication to putting a friendly face on animal advocacy.

MFA staff and interns host nearly daily leafleting events throughout Ohio, Texas, California, Chicago, and New York, where volunteers gather to distribute thousands of pieces of literature to curious consumers. All events are open to the public and everyone is encouraged to participate.

Click here to find leafleting events in your area.

For tips on organizing a leafleting event in your own community, click here.

Visit the MFA’s Literature Store to choose from a variety of leafleting materials.

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