How You Helped MFA Change the Game for Farmed Animals in 2015

Because of your support, 2015 was truly a groundbreaking year
for Mercy For Animals. Through our cutting-edge undercover investigations,
legal and corporate successes, and inspiring educational outreach, MFA was able
to achieve some incredible victories for farmed animals this year. We couldn’t
have done it without you!

• An amazing 650,000 people pledged to go
  vegetarian. Each person who goes vegetarian spares 31 animals per year from a
  lifetime of suffering!

• We distributed more than 1.5 million pro-veg
  leaflets, including our Vegetarian Starter Guide.

• Our pro-vegan videos garnered more than 110
  million views.

• We generated more than 2 billion impressions on
  social media.

• We extended our outreach through Latin
  America, Canada, and India.

• We exposed cruelty inside 23 factory farms and
  slaughterhouses through nine
  undercover investigations in 2015.

• More than 3 million people on social media
  viewed our undercover videos.

• Our investigations drew national media
  attention, including coverage in The New York Times, The Wall Street Journal, USA Today, and The Washington Post.

• Celebrity supporters, including Candice Bergen, Alec
  Baldwin, Bob Barker, Moby,
  and Pamela Anderson, joined our campaigns, narrating investigative videos,
  attending protests, and sharing information about animal cruelty with their
  followers.

• Our petitions calling on corporations to adopt
  meaningful animal welfare policies amassed more than 1.7 million signatures.

• Our investigations brought animal abusers to
  justice, leading to charges of nearly 50 counts of criminal animal cruelty.

• Eight individuals and companies, including
  the owners of a McDonald’s
  chicken supplier who closed the doors of their factory farm, were convicted
  of a total of nine counts of animal cruelty following MFA undercover videos.

• Our Perdue investigation led to the first-ever
  felony charges for cruelty to factory-farmed chickens.

• Our investigation of Maple Leaf supplier Hybrid
  Turkeys led to the
  first conviction of a Canadian company for animal cruelty based on an
  undercover investigation.

• We helped defeat three out of four ag-gag
  bills introduced this year and assisted with the historic
  Massachusetts signature drive whereby 133,000 signatures were gathered
  to put an anti-confinement measure on the 2016 ballot.

• Following an intense, multi-year campaign, Walmart—the
  nation’s largest food retailer—announced in May its commitment to ending the
  cruel confinement of pigs, calves, and egg-laying hens.
• Nestlé,
  the world’s largest food company, committed to phasing cruel battery cages out
  of its U.S. supply chain by 2020, an expansion of the broader welfare policy
  Nestlé established in 2013 after an MFA investigation.
• We pressured McDonald’s,
  one of the largest egg purchasers in the world, as well as leading foodservice
  providers Sodexo
  and Aramark,
  into ending the cruel confinement of egg-laying hens.
• We pushed Saputo,
  Leprino
  Foods, and Great
  Lakes Cheese—some of the largest dairy producers in North America—to stop
  cutting the tails off cows.
• Following an MFA investigation, Maple
  Leaf Foods, the largest meat company in Canada, became the first major meat
  producer to commit to transitioning from the cruel live-shackle slaughter
  system used to kill chickens for meat.

These corporate successes have the potential to spare 37.2 million egg-laying hens from
battery cages, 2.7 million pigs from
gestation crates, and 175,000 calves from veal crates. In addition, 2.1
million cows will no longer endure painful mutilations like tail docking,
and 300 million chickens will not be
shackled, shocked, cut open, and scalded alive while conscious and able to feel
pain.

With the support of caring people like you, we are changing the
world for farmed animals.

Click here
to make a year-end donation to support our lifesaving work.