Last week, The
Lip News featured MFA’s director of investigations, Matt Rice, who
enlightened countless viewers to the truth about common labels like “cage-free
and “free-range.
As Rice explained, such labels are no more than clever attempts
by large-scale farmers to deceive consumers:
Unfortunately these are for the
most part marketing terms designed to make people feel better about paying more
for some of the same types of abuses that you might see on a traditional
factory farm. …
… Our undercover investigations
have shown time and again that chickens are generally raised in giant
windowless sheds with no access to sunlight. And after a few short weeks,
they’re rounded up violently by workers and thrown into transport trucks and
sent to slaughter.
You can watch the interview below:
The best thing that consumers can do to reduce the suffering
of chickens on today’s farms is simply to stop eating them. For more
information on deceptive labels, click
here.
For delicious recipes and tips on making the transition to a
plant-based diet, check out ChooseVeg.com.