America’s Largest Grocer Predicts Vegan Food Will Be Top Trend in 2019

Joe Loria October 29, 2018
Kroger, America’s largest grocer, predicts plant-based
food will be one of the top five food trends in 2019
. The company
recognizes the growing market for plant-based products, citing a 2017 Mintel
report that found 31 percent of consumers chose to have meat-free days,
adopting lifestyle programs like Meatless Monday.
According
to Food Business News, Kroger sees
“eating styles as a rising trend, which includes various diets or lifestyles
health-conscious consumers adopt, such as plant-based eating. Kroger said:
Our consumers are finding it is easier than ever before to incorporate
more plant-based fare into their daily diets. By choosing to go meat or dairy
free, whether for a meal, a Meatless Monday, Flexitarian Friday, or every day
of the week, there will be more plant-based options available to power through
the day.
This
isn’t the first time experts have predicted an increased demand for vegan food.
A recent report from leading market research and consulting firm Coherent
Market Insights found that the global vegan meat market was set to surpass $6.5 billion
by 2026
. The report projected rapid growth in the vegan meat market,
with a compound annual growth rate of 7.6 percent between 2018 and 2025.
Furthermore,
a study commissioned by the Plant Based Foods Association and The Good Food
Institute reveals that the plant-based foods market topped $3.1 billion in sales
last year
.
More people
enjoying vegan food is great news for farmed animals, who suffer through every day of their
lives in the meat, dairy, and egg industries
. Cows, pigs, chickens, and fish
raised and killed for food are subjected to unthinkable cruelties: tiny, filthy
cages; horrific mutilations; and violent slaughter.
So what are you waiting for? Join the millions who are
taking a stand for animals, the environment, and their own health by switching to a vegan diet.
Order your FREE Vegetarian
Starter Guide
today.
And check out our Pinterest page for
thousands of recipe ideas
!

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