Reuters reports
that a vegan revolution is underway in Israel! Recent surveys reveal 5 percent
of the population is vegan, 8 percent identifies as vegetarian, and a whopping
13 percent is considering making the switch.
Tel Aviv, recently named a top destination for vegan
travelers by U.S. food website The Daily Meal, boasts some 400 food
establishments that are certified “vegan friendly by a national animal rights
group. There are 700 certified restaurants throughout Israel.
Even Domino’s Pizza got in on the trend, offering a vegan
version of its pies to Israelis. The chain has sold over half a million vegan
pizzas in just the last year.
But this vegan boom isn’t limited to chain restaurants; the
Israeli military has also started offering vegan meals and providing soldiers with
the options of leatherless boots and wool-free berets.
Israeli animal activism is a force to contend with. Just
last week local activists chained themselves to the gate of a meat processing
plant. Joining them was national celebrity Tal Gilboa, who won the country’s
version of Big Brother last year.
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